Sajid, M., Esfandiar, K., Zakkariya, K. A., Ertz, M., & Surira, M. D. (2024). Trash in the bin, to a cleaner scene we cling: a mixed method approach on tourists’ binning behavior at two spiritual destinations. Asia Pacific Journal of Tourism Research, 1–19. https://doi.org/10.1080/10941665.2024.2397765

Sajid, M., Zakkariya, K. A., Suki, N. M., & Islam, J. U. (2024). When going green goes wrong: The effects of greenwashing on brand avoidance and negative word-of-mouth. Journal of Retailing and Consumer Services, 78, 103773 (ABDC: A; Scopus: Q1; IF: 10.4).

Sajid, M., Zakkariya, K.A., Surira, M. D., & Peethambaran, M. (2023). Flipping the Script: How Awareness of Positive Consequences Outweigh Negative in Encouraging Tourists’ Environmentally Responsible Behavior? Journal of Sustainable Tourism (ABDC: A*; Scopus: Q1; IF: 8.952).

Sajid, M., & Zakkariya, K. A. (2022). Reasons for resistance to e-waste recycling: evidence from an emerging economy. Asia Pacific Journal of Marketing and Logistics, 35(6), 1330–1348 (ABDC: A; Scopus: Q1; IF: 4.412).

Surira, M., Zakkariya, K.A., & Sajid, M. (2023). Breaking the Mold with Effective Communication: How Social Initiatives Enhance Brand’s Social Perception and Catalyze Pro-environmental and Purchase Intentions. Asia Pacific Journal of Marketing and Logistics (ABDC: A; Scopus: Q1; IF: 4.412).

Sajid, M., Zakkariya, K. A., Surira, M. D., & Thomas, L. (2023). Why are Indian digital natives resisting telemedicine? Innovation resistance theory perspective. International Journal of Business Information Systems (ABDC: C; Scopus: Q2).

Sajid, M., Zakkariya, K. A., Surira, M. D., & Thomas, L. (2023). Pedaling Towards Sustainability: A Mixed-Method Study of the Drivers and Barriers to Bike-sharing Adoption. Management of Environmental Quality: An International Journal (ABDC: C; Scopus: Q1).

Sajid, M., Zakkariya, K. A., Peethambaran, M., & George, A. (2022). Determinants of on-demand ridesharing: the role of awareness of environmental consequences. Management of Environmental Quality: An International Journal, 33(4), 847–863 (ABDC: C; Scopus: Q1).

Sajid, M., Zakkariya, K. A., & Peethambaran, M. (2022). Predicting virtual care continuance intention in the post-COVID world: Empirical evidence from an emerging economy. International Journal of Healthcare Management, 1-9 (ABDC:C; Scopus: Q2).

Sajid, M., & Zakkariya, K. A. (2022). Factors Affecting Ridesharing Intention in the Context of COVID-19. International Journal of E-Adoption (IJEA), 14(1), 1-14 (WoS).

Sajid, M., Zakkariya, K. A., & Joy, H. (2022). Determinants of E-waste Recycling Intention in India: The Influence of Environmental Concern, Attitude and Economic Incentives. Colombo Business Journal, 13(1) (UGC CARE).

George, A., Joy, M. M., & Sajid, M. (2022). Understanding the intention to use virtual currency in a gamified E-commerce context. International Journal of Online Marketing (IJOM), 12(1), 1-14 (WoS).

George, A., Joy, M. M., Nowfal, S. M., & Sajid, M. (2023). Does the utilitarian value of gamified virtual currency affect its usage intention in the context of e-commerce?. International Journal of Indian Culture and Business Management, 28(3), 285-300 (WoS).

Thomas, L., Zakkariya, K.A., Sajid, M. (2023) Social CRM continuance intention: The moderation effect of customer privacy concerns. International Journal of Indian Culture and Business Management (UGC CARE).

Panattil, S., George, A., Sajid, M., Joy, M. (2023) Using Game Dynamics to Foster a Gameful Experience and Drive Affective Commitment Toward a Gamified Online Food Delivery Partner Platform. Journal of Food Service Business Research (ABDC: C).

Sajid, M., Ertz, M., Zakkariya, K.A. (2023) Beyond the bin: Overcoming the intention-behavior gap in zero waste living. Management of Environmental Quality (ABDC: C; Scopus: Q1).

Sajid, M., & Ertz, M. (2024). Blueprints to Benefits: Towards an Index to Measure the Impact of Sustainable Product Development on the Firm’s Bottom Line. Sustainability, 16(2), 537 (Scopus: Q1).

Suneera, K. K., Mavoothu, D., & Sajid, M. (2024). Well! Fun forms and friendship uplift frontline employees' positive affect for workplace well-being in the hospitality industry. Journal of Hospitality and Tourism Insights (ABDC: C).

Tandon, U., Ertz, M., Sajid, M., & Kordi, M. (2024). Understanding Telehealth Adoption among the Elderly: An Empirical Investigation. Information, 15(9), 552 (Scopus: Q2).